05_Research Insights
COMMON THEMES
While overviewing the interviews I conducted I started finding some common themes, they are listed below.
_ People all have developed their own ways to find churches because there is not a well known effective way to do so.
_ Trust is a huge factor when finding a church people have to trust the opinion of one church member.
_ Worship is a big deal to most, and some churches do not do it nearly as much as others.
There are many more if you would like to see the common themes I developed via my affinity map below
PERSONA
Lexi Larson
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23 year old female
_Enjoys spending time with like-minded friends on the weekends.
_Works for a non-profit called feed my starving children based in the midwest
_ Enjoys the Christian rock station on the radio.
_ Likes to attend church on Saturdays because Sundays are her busy days.
_ Recently moved to a new state.
_ Aspires to make a difference in 3rd world countries through her work with Feed My Starving Children and her mission trips she takes once a year.
_ Likes thinks clean-cut and concise when planning her days.
_ Struggles with branching out and making new friends.